Sellers such as mobile operators, banks, retailers and publishers use the Identitrade platform to monetize consumer relationships and data. Where sellers can authenticate and identify consumers online, Identitrade enables sellers to customize partner networks in which their data facilitates a wide array of user journeys e.g. simple one touch sign up, know your customer (KYC), fraud checks, loyalty schemes and payment.
Best-in-class Consumer Journeys
Buyers in insurance, finance, gambling and ecommerce connect to Identitrade's platform to simplify online users journeys and thereby improve leads generation, conversion and payment. With use cases ranging from one touch registration, to simple KYC, fraud checks and frictionless checkout without need for coupon codes in partner marketing schemes, Identitrade offers buyers a platform to acquire 1st party consumer data from mobile operators, banks, retailers and publishers
One Integration - Full Control
Acquire 1st party data from multiple counterparts and consolidate the data exchange into one relationship with few integrations. Access dashboards, reports and analyses. The software-as-a-service contains functions that facilitate enrollment, legal and commercial terms, accounts, settlement, invoicing and payment.
Customized Payment Methods
With a new payment landscape emerging from EUs Payment Services Directive 2 (PSD2), Identitrade's payment gateway allows sellers to combine authentication capabilities with their payment methods on service provider sites. Identitrade enables an infrastructure that links payment initiators (PISPs) to account servicing providers (ASPSP). Consumers can use a familiar payment account and pay by personalized invoice, app, branded card or loyalty points.